TONIQ

TONIQ is a branding and packaging design project for a Tetley tea sub-brand. The target market is primarily female from 20-45 years of age, established young professionals, some disposable income, $35,000+ annual income. The consumers most likely shop at the following stores: Whole Foods, Lululemon, H&M, Nordstrom, etc. and currently frequent Starbucks, or other independent cafés.

Programs Used: Adobe InDesign, Illustrator, Lightroom, Photoshop

Using Format